Breaking down the essential concepts behind regression techniques


Machine learning and statistics have many applications in business and the social sciences. However, the theory is often intimidating and not easily understood. In this series of articles, I aim to demystify the concepts behind the common tools used in data science and machine learning, starting with linear regression.


Linear regression is a statistical method that allows us to describe relationships between variables (distinct things that can be measured or recorded, such as height, weight, and hair colour). …

For article: How do large organisations become large?

Arsenault, Amelia & Castells, Manuel 2008, ‘Switching Power: Rupert Murdoch and the Global Business of Media Politics’, International Sociology, vol. 23, no. 4, pp. 488–513.

BBC News 2013, News Corp officially splits in two, viewed 2nd June 2017, <>.

Burrowes, Tim 2013, News Corp’s Australian newspaper revenues fall by $350m, viewed 30th May 2017, <>.

Cardoso, Gustavo 2011, ‘From Mass to Networked Communication’, In S Papathanassopoulos (ed.), Media Perspectives for the 21st Century, Routledge, London, pp. 117–136.

Castells, Manuel 2008, ‘The New Public Sphere: Global Civil Society, Communication Networks, and Global Governance’…

From a humble publishing shop to a global network enterprise, News Corp’s growth was nothing short of revolutionary.

Image by AbsolutVision from Unsplash

“All newspapers are run to make profits. Full stop.” — Rupert Murdoch

In the 1990s, under the vision of its principal stakeholder and owner Rupert Murdoch, News Corp strategically began to acquire properties and holdings in film, cable programming, and the Internet. Within the mere span of 20 years, the corporation has managed to amass a global network encompassing a multitude of activities and products, successfully pivoting itself away from its historical revenue streams in print and television. …

Clarence San

Passionate about the future of business. I write about competitive strategies and the sociocultural impact of the digital age. Connect at

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